![Ola Thufvesson.](/sites/ses.lu.se/files/styles/lu_personal_page_desktop/public/2023-10/OlaThufvesson%282%29.jpg.webp?itok=aFwX-WAi)
Ola Thufvesson
Universitetslektor
![Ola Thufvesson.](/sites/ses.lu.se/files/styles/lu_personal_page_desktop/public/2023-10/OlaThufvesson%282%29.jpg.webp?itok=aFwX-WAi)
Lucky Cat: Place branding in vulnerable areas.
Författare
Summary, in English
The medium of the short film enables us to bring to life the empirical material collected during a two-year long field study in vulnerable areas. The film is made up by photographs and audio-visual recordings, which makes possible a collective multisensory experience of lived places.
Avdelning/ar
- Institutionen för strategisk kommunikation
- Institutionen för tjänstevetenskap
Publiceringsår
2023-10-20
Språk
Engelska
Dokumenttyp
Konferensbidrag: abstract
Ämne
- Communication Studies
Nyckelord
- vulnerable urban areas
- stereotyping
- social sustainability
- cities
- suburbs
Conference name
Annual Conference of the International Place Branding Association
Conference date
2023-10-18 - 2023-10-20
Conference place
Helsingborg, Sweden
Aktiv
Inpress
Projekt
- New forms of cooperation for the promotion of safe trade in vulnerable urban environments